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What are some ways to generate awareness on disaster management?

Disaster management is the ability of organizations and larger communities to manage resources and responsibilities during times of uncertainty.  This includes preparing for, responding to and recovery from disasters which may be natural or caused by society.  Natural disasters are typically weather related events such as hurricane or tornadoes.  Examples of social disasters include stock market crashes or rioting.  There are numerous ways to educate the public and agencies on the importance of disaster management.


The internet has provided an ample opportunity to educate on disaster management.  One of the trending ways to quickly capture attention and educate is through the use of memes, which are catchy pictures or videos widely shared through social networking.  Chuck Norris currently enjoys a meme whereby he faces impossible odds or ridiculous situations and comes out unscathed.  Using such a meme with Chuck Norris seemingly destroying a town and asking the audience whether they are prepared for such an occasion would play into an already popular event.  This would propagate the message quickly across a mass audience.


Television and print advertisements can also be effective means of educating the public.  Statistics, dramatizations or comedies can be used to demonstrate the need to properly prepare for the unknown future.  The benefit of this campaign is the large audience; however, the use of DVR can render it less effective if the audience decides to tune out.


Promotions and games are another way to involve the public.  Providing promotional events with free information and prizes that support disaster education can draw large crowds.  They are typically specific to regional disasters.  For example, the National Weather Center at the University of Oklahoma holds a weather fair every year and tornadoes are a main topic because of the frequency in the local area.  By getting school aged children interested via games, parents may be educated as well.    

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